As expected, the financial crisis impact has been strongly felt across the GCC financial markets. All types of companies are affected as the market shrinks and customers grow worry. Businesses, who think they are safe and immune, or are afraid of taking drastic measures, will be severely challenged. On the other hand, prepared entrepreneurs will perceive these financial happenings as opportunities to grow their market share, reconnect with their customers and reorganize their business structures.

As an executive, you are always faced with the following challenges:

• How is the recession affecting your revenues and services?

• Is your company performance undergoing a downturn?

• What actions and measures are you taking?

• What impact does it have on your business plan?

• What kind of opportunities does the market change create for you?

• Navigate safely through the crisis

• Realign your corporate strategy

• Identify and evaluate business opportunities

• Improve your organization structure

• Re-set your pricing tactics

• Improve your customer relationship management

• Decrease cost of sales

• Develop talent

• Increase cash flow